Video game translation services

Video Game Translation Services
With 2.2 billion gamers across the globe generating $108.9 billion in game revenues in 2017—an increase of $7.8 billion, or 7.8%, from the previous year—the gaming market just keeps getting bigger. While your mobile or video game may be globally available, it may not be global-ready. With their global appeal, the next person to download or buy your mobile or video game could be located anywhere around the world, so localization for key market segments is essential for global growth. Using our mobile app and video game translation services, you can optimize your apps and games for a great user experience in over 300 languages.

Explore our Mobile App and Game Translation Services

Video Game Dialogue Translation
Together with our parent company Lionbridge, Gengo has a community of game testers and seasoned translators who have great experience translating video game dialogue. With a specialization in linguistics, our translators analyze your game dialogue both for the semantic meaning of the text, tone, and artistic prose.
In-game Menus, Buttons, and Tutorial Translation
Our Video Game Localization Team understands that when it comes to game development, user experience is just as important as impeccable grammar for developers. Our translators can translate your in-game menus, overlays, and tutorials to provide the best gaming experience for your users in their native language.
Mobile App string translation
Your mobile application should be able to handle text, audio files, numbers, currency, and graphics in ways appropriate to the locales where your application is used. The app strings are used by the app to display user interface elements and information to the user during an operation.
Mobile App description translation
App descriptions—an app store optimized product definition—can bring a huge amount of organic traffic and downloads for your mobile app. While there are multiple elements that can influence your product’s success, the app description is arguably the most important of them all.
Marketing & advertising translation
Advertising and marketing efforts for your mobile or video game build brand awareness and recognition across a particular region or the globe. For an international audience, it’s critical that linguistic and cultural details are understood and incorporated—avoiding embarrassing or potentially offensive communications.
SEO content translation
Localization for SEO content can help connect your mobile or video game to a location using the words, terms, and behaviors of an audience in a particular region. Rather than using a generic search term in the hopes that it’s used universally, use the terminology and language of your target audience to better reach your global audience.